Get Social: How to Prepare Your Social Media Presence for the Job Hunt

Social media is playing a larger role in the recruitment and hiring process than ever before. Not only can these platforms help you find new opportunities, giving you a chance to connect with companies and recruiters, they can also hurt your odds of being selected if you don’t prepare properly.

One inappropriate post or image can be devastating to your job search, especially as more hiring managers examine candidate’s profiles for information. To help you prepare your social media presence for the job hunt, here’s what you need to do.

Review Your Profiles

Before you begin your job search, it is wise to examine all your social media profiles for content that may not be work-appropriate. This includes any post or picture you have added, as well as items you may have shared from other sources.

If there is a chance that something on your page or feed could be seen as unprofessional, you have two choices. First, you can remove the content so it no longer appears. Second, you can set your account to private.

Which you choose is entirely up to you, but make sure you look at every social media platform you use and take the appropriate action.

Update Your Career Information

If you intend to use a social media platform for job hunting, make sure your profile reflects your work history and education accurately. Take the time to update your LinkedIn profile, including your professional summary, as well as any other pages you intend to use, like Facebook or Twitter. Make the content thorough and informative, often taking it a bit further than you would on a traditional resume since you aren’t as limited as far as length.

This ensures that if a company or recruiter is interested in you as a potential candidate, they can see your most up-to-date information with ease.

Use and Expand Your Network

Once your profiles are ready, it’s time to put them to work. You can begin by reaching out to your current network to see if they are aware of any opportunities. Next, see if there are any second-degree connections with potential, and ask someone you know for an introduction.

You can also use your profile to apply directly to jobs on some platforms, allowing it to function as a digital resume for companies and recruiters that support the format. As a means of expanding your network, look for groups you can join and engage in the posted discussions. This allows you to create new connections that may be able to steer you towards opportunities.

Ultimately, recruiters and hiring managers will examine your social media profiles to confirm details about your experience, learn more about your interests and try to determine if you are the right fit for the role. Keep the information updated and make sure to access your accounts frequently, so if an opportunity comes along, you don’t miss it.

If you would like to learn more or are looking for a new position, the professionals at VincentBenjamin can assist you with your career goals. Contact us today to see how our services can help you achieve success.

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